Project: Bite Me Bakehouse

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Bite Me Bakehouse are a bakery pie shop in Sydney's north. Promotion, reputation management and consumer engagement through social media and other business listing sites were important for their business.

Exterior photography of the bakery
Monitoring reputation through online reviews
Set up and manage profiles on suitable online listing sites

Brief: Reputation & Promotion

Bite Me Bakehouse wished for greater promotion through local search and listings on business sites. It was determined that providing both visual and written content would aid with customer engagement. They also desired to manage their reputation through monitoring of review sites.

Solution: Business Pages & Content

It was highly important to get Bite Me Bakehouse properly listed with Google Maps to assist in local search results. Similarly, listing with a range of local business and review sites helped to drive awareness and interaction with customers. Additionally, potential customers were more easily able to find directions and the business was highlighted in search results for people seeking a local store.

Both visual and written content was created to prompt interest in the bakery and its products. Maintaining good quality imagery on the pages has been important in sustaining a greater level of visibility than other local businesses.

Personalisation of the business was achieved through photography of owners and staff. Photography has also been a useful part of new product and service promotions.

Content Creative Agency was also able to provide assistance with review tracking and reputation monitoring. Positive response and fast problem-solving help to ensure and maintain a high reputation.

Results

Content Creative Agency set up a series of business listing pages for the bakery to promote them in local search. These gained a much higher level of interaction than other similar businesses in the area through the use of quality imagery.

Ongoing monitoring of the business and review sites allowed for great business feedback. This helped build positive engagement with reviewing customers, leading to more people visiting the bakery.

+86% views than competition

+12% search results

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